NOAH X BARACUTA

For AW21, Baracuta is proud to announce its collaboration with Noah, the New York brand that merges the rebellious nature of skate culture, surfing and music with its take on classic menswear. Two brands, Baracuta and Noah, that share an aesthetic taste, a strong propensity for the ‘heritage lifestyle’, and the important values that form the basis of both brands, such as the focus on social and environmental issues that dominates their supply chain and their decision to produce their garments in countries where tradition and craftsmanship take precedence over everything else.

“The Next Classic Guide” is a project from Jaguar and Baracuta that is aiming to define what we will call “a classic” of tomorrow. By creating a Jaguar E-PACE, customised bFor this season, various new arrivals are coming thanks to this collaboration: the line created in Patchwork Corduroy, the star of this joint venture, is made up of the Baracuta G9 Harrington Jacket, Baracuta’s iconic, best-selling jacket, a pair of trousers and a tote bag. These pieces stand out with their patchwork corduroy design that comes in different colours and with the embroidered Noah logo on the front.  Another Baracuta G9 made for this collab is the G9 Herringbone Jacket: this piece is the modern update of our authentic G9 jacket, which incorporates functional and stylistic details, such as the two front pockets. The unique feature of this garment, in addition to being Made in the UK, is its Donegal fabric, which is made with a special wool yarn that comes from the oldest Scottish mills. 

The line of varsity-style knit sportswear is finished off by the initials of the two brands on the front, while the back bears their cities of origin, New York and Manchester. This line’s styles include a hoody, jogging bottoms and a long-sleeved top.  The collection will be available from 11 November 2021 and can be found at the Baracuta Store in Milan, all WP Stores (Milan, Bologna, Florence and Riccione) and the WP and Baracuta e-commerce channels. 

NOAH X BARACUTA